Master the strategy with 20-year expert Lewis C. Powell. Then, learn how to implement it using THINK-First AI. Watch us build your Digital Employees live.
Result: Disqualified (Cost Realism)
Result: Win Probability Increased 3x
It's not just about the lowest number. It's about a lack of disciplined cost structure.
Firms lose because their price does not match their true costs, making them either uncompetitive or unrealistic to the government.
Unrealistic or unsupported pricing assumptions signal to the government that the offeror cannot justify its numbers, triggering cost realism concerns.
Weak quality control in the pricing build introduces errors in hours, rates, and escalation, creating inconsistencies that signal poor cost management.
GovCon is a game of margins. Small mistakes have massive price tags.
On a standard $2M contract, a mere 1% pricing error (due to bad wrap rates or misallocated indirects) wipes out $20k in profit instantly.
For less than the cost of a team lunch, you get the 20-year framework that prevents the $20k mistake. The math is a no-brainer.
When the government questions your price, you won't panic. You'll point to your compliant cost realism narrative and win the negotiation.
Lewis will explore the key concepts behind government contract pricing and cost proposals so that by the end you will understand the basics, how cost elements, cost types, breakeven analysis, income statements, and wrap rates all work together to inform accurate and compliant pricing decisions.
Marvin takes Lewis's proven methodology and shows you how to implement it instantly using Claude Skills. Watch him build the "Digital Employees" that do the work for you.
AI tool that automates cost-modeling and wrap-rate calculations instantly.
AI agent used to detect pricing inconsistencies and gaps before submission.
Generates the "Cost Realism" narrative text to justify your numbers.
A packed morning of strategy and implementation. No fluff.
This segment covers the foundational concepts needed before applying pricing analysis.
This segment applies the foundational concepts to real pricing decisions.
Direct access to Lewis and Marvin for your specific pricing scenarios.
Combined 40+ years of experience securing government contracts.
20+ years of prime contract experience. Notable win: $12M with the U.S. Postal Service. Specializes in cost realism, wrap rate calculation, and defensible models.
Creator of the THINK Method. 20+ years business experience with a $6M contract win. Teaches at Maryland SBDC and transforms teams into THINK Strategists.
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